Content marketing is a strategic marketing approach that focuses on creating and promoting a valuable, relevant, and consistent content. The exclusive content is the basis for the success of your marketing campaign or the distinction of your website in the labor market. Marketing campaigns or other forms of development via the Internet rely on the exclusive and distinctive content, whether on the practical or academic level, such as educating the public or customers. The more valuable and intelligent the content is in presenting your service, the more trust you gain through the necessary information given to make the decision to deal with you based on the acquired trust.